Last-Minute Year-End Fundraising Appeal

[Template] Make your year-end fundraising email appeal stand out.

Over 30 percent of all giving takes place in December, with 10 percent happening on December 29-31. Take advantage of this giving spirit with two to three final email blast appeals. Keep your appeal brief and include several calls to donate. Use your donor management system’s email blast templates to make your appeal stand out. Compare your email blasts with this template to see how your appeals stack up!

Some tips you’ll learn:

  • Send your email from a real person for better engagement.
  • Keep your subject line short and compelling.
  • Include at least two calls to action.
  • Don’t forget a P.S.

And much more!