Network for Good | How to Write a Year-End Fundraising Appeal

Create an appeal that grabs your donors attention.

Your donors will be bombarded with end-of-year emails from organizations other than yours in the next few months. How do you make sure they’re inspired to support your work? By writing heartfelt, impactful, and memorable appeals.

Get your free copy of our year-end fundraising appeal template that will help you:

Focus on the key things donor want to know.
Tell a compelling -- and effective -- story.
Craft an irresistible call to action.
Improve donor conversion and increase your average gift size.

Fill out the form and the template will be sent directly to your inbox!

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First Name

Last Name

Work Email

Phone Number

Lead Source:

UTM Campaign:

UTM Content:

UTM Medium:

UTM Source:

UTM Term:

Lead Source Detail:

Organization Name

Is your organization a registered 501(c)3?

What is your role at your nonprofit?

Approximately, how many individuals have donated to your organization in the past 12 months?

What is your total operating budget?

What tool do you use to manage your donors?

What is the primary goal for your role at your organization?

Your Cause/Mission Area

Years of experience spent individually fundraising?

Job Title:

How much has your organization raised through individual giving in the past 12 months?

Tool you use to send email communications

State

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