How to Create a Major Gifts Program in 5 Easy Steps

If you build it, they will come.

Major donors warrant special attention. After all, it’s not every day you ask someone to give you $10,000. Cultivating those relationships takes time. Most organizations experience the 80/20 rule—80% of contributed income comes from 20% of donors. Due to the significant impact one major donor can have on your total fundraising goal, it is essential that you give them the appropriate attention that will ensure their continued interest in your work.

Download our eGuide and create or revamp your major gifts program today. Follow our five easy steps to:

Identify current and prospective major donors
Cultivate relationships and engagement
Make the ask and solicit major gifts
Steward your best donors

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First Name

Last Name

Organization Name

Work Email

Work Phone Number

Interested in learning more about Network for Good's simple, smart fundraising software?

UTM Campaign:

UTM Medium:

UTM Source:

Lead Source:

Is your organization a registered 501(c)3?

Approximately, how many individuals have donated to your organization in the past 12 months?

What is your total operating budget?

Website URL

What is your role at your nonprofit?

How much has your organization raised through individual giving in the past 12 months?

What's your level of experience with individual fundraising?

What do you use to manage your donors?

How do you feel about your current system for managing donors?

What do you use to send email communications?

Cause Area:

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