Fundraising Metrics to Report to Your Board

[Checklist] Share your success with your board.

Fundraising needs to be an agenda item during every board meeting. But what to report? Numbers are important, but is that all there is? The success of a nonprofit is also measured in the human connections you make and the communities you help. Focusing only on dollars raised encourages your board to only consider transactional relationships with donors. For a donor-centric approach, dive deeper with your metrics. Use this checklist to share:

  • Donor retention
  • Giving levels
  • Donor engagement
  • Board giving


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