Virtual Conference: The Keys to Year-End Success

Is your nonprofit ready for year-end? Register for our Virtual Conference for all the tips, tricks, technology and tactics to crush your year-end. Our incredible thought leaders and nonprofit experts will speak on everything from email engagement plans to board relationships. As you consider how best to plan your year-end campaign, consider proven tactics that can boost dollars raised.

We'll cover:
  • How to plan for fundraising at year-end, 2021 and beyond
  • How to prioritize self-care for your nonprofit team
  • How to implement new and exciting fundraising strategies for the board
  • How to utilize Facebook to stand out during the giving season
  • How to engage with donors on email, video, website, and more
If you're unable to attend the entire conference, register and we'll send you the materials afterwards.
Get the materials!

Session Schedule:

New and Innovative Ways to Win at Year-End (and Beyond)
Kimberly O'Donnell, Lead Fundraising Coach, Network for Good
Peter Hart, Product Manager, Network for Good

Self-Care for Fundraising Teams
Alyssa Wright
  • In what ways do you take care of yourself and your fundraising staff? How can you set up systems to better care for the mental, emotional and physical needs of yourself and others involved in the development effort? Join Alyssa Wright to reflect on all the ways you did or did not take care of yourself and your team during this crisis year and get insights as to how you can improve your efforts to ensure the creation of a healthy, happy, and resilient organizational culture: which research shows us always leads to raising more money for your cause!
Bold and Brazen Year-End Fundraising For Boards
Christal Cherry, The Board Pro
  • What should the board of directors do to help their nonprofits end the fundraising year in the black? During this session, you will learn how board members can help close gifts, innovative  digital fundraising strategies to relay mission and impact, ideas for year-end virtual events, and more!
Race to the Finish: How to Stand Out this Holiday Giving Season
Facebook
  • Join our nonprofit experts from Facebook as they discuss fundraising and creative strategies from Giving Tuesday through year-end. This webinar will cover the nonprofit digital landscape, how to stand out during giving season, how to leverage Facebook’s organic and paid tools, and how to build your giving season timeline
5 Common Year-End Fundraising Mistakes to Avoid
Jesse Lane, Founder and CEO, Branches Mission Lab
  • These 5 mistakes may be costing your nonprofit tons of donations! Sadly, we see the same issues over and over again. We'll identify the 5 mistakes and share simple solutions to raise more during your year-end campaign.

Need some year-end inspiration before the conference? Take a look at these quick tips from our team of personal fundraising coaches at Network for Good.

“Believe in the power of peer-to-peer fundraising tools! While we cannot do it at all, we can supercharge a circle of supporters who can get a handful of people to match their Giving Tuesday gifts or provide a birthday or Thanksgiving donation in the name of a loved one.”

Laura Cansicio

“Use the power of the database to segment so donors, lapsed donors, and non-donors get tailored messages, at the right time.”

Janet Cobb, CNP

“Partner with your most passionate and connected supporters (donors, volunteers, board members) using social media and peer-to-peer campaigns to harness the spirit of your year-end campaign."

Anne McCarten-Gibbs

Kimberly O’Donnell, MS, CFRE
Lead Fundraising Coach
Network for Good

Kimberly is a seasoned fundraising and nonprofit leader. Having worked as an Executive Director, Chief Philanthropy Officer, fundraising consultant, and advisor to hundreds of nonprofits, she has spent nearly 25 years blending fundraising, marketing, and sales principles to scale dollars raised and strengthen donor and stakeholder engagement. 

Peter Hart
Product Manager
Network for Good

Peter focuses on the Donor Management and Communication tools that our nonprofits use to organize their fundraising efforts and engage their constituents to build stronger relationships. Peter is obsessive about listening to and understanding our customers' needs. He's passionate about empowering our nonprofits.

Alyssa Wright
Speaker, Consultant, Coach
Alyssa F. Wright Consulting

An accomplished facilitator, consultant, and coach she builds new revenue streams, shifts cultural perspectives and inspires people to believe that change is possible no matter what. She has helped hundreds of both domestic and global social change organizations successfully launch major gifts programs, capital campaigns, and create sustainable funding models. 

Christal M. Cherry
President
The Board Pro

Christal M. Cherry is a nationally recognized nonprofit executive and professionally trained fundraiser. With over 20 years in the nonprofit sector, she has supported higher education institutions, human services organizations and faith based missions. Christal works with clients to help them mark a clear path to success in board development.

Jesse Lane
Founder & CEO
Branches Mission Lab




Jesse Lane is known for his passion for helping the helpers and ability to get results. He has launched countless communications campaigns and helped raise over $100 million working with hundreds of different nonprofits. He has a unique background that includes digital marketing, creative communications, and online fundraising. Jesse is the founder of Branches Mission Lab and creator of the online course "The Marketing Anatomy of a Growing Nonprofit."

Elle Beecher
Nonprofit Ads Expert
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Devin Spady
Nonprofit Ads Expert
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Veronica Peñaloza-Wolfermann
Nonprofit Ads Expert
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Alisa Cordesius
Nonprofit Ads Expert
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