[Webinar] Leveraging the Post-Campaign Phase

Fundraising In the New Year: Leveraging the Post-Campaign Phase

ON DEMAND

Now that your year-end campaign has wrapped, it's time to think about what to do with the new donors you've acquired. How do you ensure they have a positive experience and continue to give to your organization? It's also time to think about reporting the results of your year-end campaign to the board and rest of your organization.

Vanessa Chase Lockshin will show you how to leverage the post-campaign phase to focus on stewarding and retaining donors as well as putting together an actionable year-end assessment.

You'll learn:

How to do an after-action assessment of your year-end campaign
How to harvest insights from your data and experience
3 Strategies to build on the momentum of your year-end campaign

First Name

Last Name

Work Email

Work Number

UTM Campaign:

UTM Content:

UTM Medium:

UTM Source:

UTM Term:

Lead Source:

Lead Source Detail:

Organization Name

Is your organization a registered 501(c)3?

How long has your organization had its 501(c)3 status?

What is your role at your nonprofit?

Approximately, how many individuals have donated to your organization in the past 12 months?

What is your total operating budget?

Website URL

What do you use to manage your donors?

What do you use to send email communications?

How many years of experience do you have with individual fundraising?

How many hours per week do you spend on individual fundraising activities? (Strategy, sending appeals, thanking donors)

Does your nonprofit currently have employees or volunteers dedicated to individual fundraising?

How much has your organization raised through individual giving in the past 12 months?

Where do the majority of your organization's donations come from?

How confident are you in your fundraising ability? (5 is a pro, 1 is I need serious help)

Which of these would make fundraising easier?

What is the primary goal for your role at your organization?

What is the biggest concern you have regarding your fundraising?

Job Title

Cause Area

State

Vanessa Chase Lockshin

Founder, The Storytelling Nonprofit

Vanessa Chase Lockshin is consultant specializing in non-profit storytelling, fundraising and communications, author of The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness, and the creator of immersive online training programs for non-profit professionals. Vanessa's approach goes beyond strategies and tactics to empower non-profit professionals to be the expert their organization needs.

Vanessa has helped clients raise millions of dollars, increase a monthly giving program to over 5,000 donors, improved donor retention rates, create donor stewardship plans, and develop winning digital strategies.